By Raj T Kumar
Kochi Tuskers Kerala, the Kochi franchise of the Indian Premier League is a dream come true for the cricket fans in Kerala. Getting the franchise is one in a string of developments occurred in Kerala lately. This certainly involves a lot of money being invested in the state which in turn creates a lot of job opportunities.
One of the major benefits of the new team is a boost to the tourism industry. Kerala is known as 'God's own country' due to its scenic beauty. House boating, fishing and eco tourism being its major attractions, hundreds and thousands of tourists visit Kerala every year.
A major push is going to come from potential tourists with in the state. The home matches are going t take place in Kochi, where the new stadium is being built. Kochi has got a lot of attractions. It has already emerged as a major shopping destination in Kerala. Cricket loving people from all over Kerala will obviously be tempted to go to Kochi to see the matches and to visit the other attractions and also to do some shopping.
The goodwill of Kerala in general and that of Kochi in particular is going to improve as a result of the publicity. And this will definitely attract domestic tourists from other states of India. People from other states particularly like Kerala food. So if their home team is playing in Kochi they will obviously consider visiting Kerala.
The major boost I expect is going to come from foreign tourists. As in every other IPL team, Kochi team also go a lot of foreign players. Obviously their family and friends are going to accompany them or visit them at some point during the season. This also gives a huge amount of direct publicity for the beautiful Kerala. IPL is aired live in most parts of the world for free. For someone who is watching a match conducted in Kochi is going to have a positive idea of Kerala as a tourist destination.
I believe the performance of Kochi Tuskers Kerala can add a lot to the positive image of Kerala as a tourist destination. This might sound weird but when the team wins it gets more attention. Thereby the home city gets more attraction.
The government of Kerala is trying to promote Kerala as a tourist destination. The tourism department has launched campaigns to advertise the beauty of Kerala. The Kochi Tuskers Kerala factor will certainly add wings to Kerala as a tourist destination.
One of the major benefits of the new team is a boost to the tourism industry. Kerala is known as 'God's own country' due to its scenic beauty. House boating, fishing and eco tourism being its major attractions, hundreds and thousands of tourists visit Kerala every year.
A major push is going to come from potential tourists with in the state. The home matches are going t take place in Kochi, where the new stadium is being built. Kochi has got a lot of attractions. It has already emerged as a major shopping destination in Kerala. Cricket loving people from all over Kerala will obviously be tempted to go to Kochi to see the matches and to visit the other attractions and also to do some shopping.
The goodwill of Kerala in general and that of Kochi in particular is going to improve as a result of the publicity. And this will definitely attract domestic tourists from other states of India. People from other states particularly like Kerala food. So if their home team is playing in Kochi they will obviously consider visiting Kerala.
The major boost I expect is going to come from foreign tourists. As in every other IPL team, Kochi team also go a lot of foreign players. Obviously their family and friends are going to accompany them or visit them at some point during the season. This also gives a huge amount of direct publicity for the beautiful Kerala. IPL is aired live in most parts of the world for free. For someone who is watching a match conducted in Kochi is going to have a positive idea of Kerala as a tourist destination.
I believe the performance of Kochi Tuskers Kerala can add a lot to the positive image of Kerala as a tourist destination. This might sound weird but when the team wins it gets more attention. Thereby the home city gets more attraction.
The government of Kerala is trying to promote Kerala as a tourist destination. The tourism department has launched campaigns to advertise the beauty of Kerala. The Kochi Tuskers Kerala factor will certainly add wings to Kerala as a tourist destination.
Author recommends http://www.thekochituskerskerala.com to get latest updates on Kochi Tuskers Kerala team
Article Source: http://EzineArticles.com/?expert=Raj_T_Kumar 
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